Guia docente 2023_24
Facultade de Comunicación
Grado en Publicidad y Relaciones Públicas
 Subjects
  Print advertising production
   Assessment
  Description Qualification Training and Learning Results
Objective questions exam Exam on the theoretical contents taught in the subject.

The exam is a multiple-choice test with 50 questions. Each correct answer is worth 1 point, and each incorrect answer subtracts 0.5 points.

This test is worth 40% of the total grade, and it is necessary to obtain a minimum score of 50% to pass this part.
40 C3
C5
C13
Essay Work related with the preparation of a manual of graphic corporate identity.

This proof has a value of 20% on the total of the note being necessary to obtain a minimum qualification of 50% of the same to approve this part.
20 A4
C3
C5
C12
C13
D2
D3
D4
Essay Work related with the preparation of an announcement form and a poster.

This proof has a value of 20% on the total of the note being necessary to obtain a minimum qualification of 50% of the same to approve this part.
20 A4
C3
C5
C12
C13
D2
D3
D4
Essay Work related with the preparation of a corporate catalogue or of product.

This proof has a value of 20% on the total of the note being necessary to obtain a minimum qualification of 50% of the same to approve this part.
20 A4
C3
C5
C12
C13
D2
D3
D4
 
Other comments on the Evaluation

CONTINUOUS EVALUATION

Theoretical part

To pass the theoretical part, students must pass an individual written exam (on the official date published by the institution) on the contents taught in the classroom and included in the program. The exam will be graded on a maximum of 10 points and represents 40% of the subject evaluation.

A minimum grade of 50% (5 points) is required to pass this part.

Practical part

To pass the practical part, students must submit each of the 3 printed assignments on the dates indicated at the beginning of the course. Practical assignments not submitted on the specified day without justified cause (reasons specified in the evaluation, grading, and teaching quality regulations approved by the faculty on April 18th, 2023) will be considered failed, and the student must submit them in the second chance exam.

Each practical assignment will be graded on a maximum of 10 points and represents 20% of the subject evaluation. A minimum grade of 50% (5 points) is required for each of the assignments to pass this part. Once the provisional grades of each practical assignment are published, 24 hours are allowed for revision, and after that, the grade is considered final.

Attendance to practical sessions is mandatory. Students who have 2 unjustified absences will not be evaluated and will be considered failed in this part and must attend the second chance exam.

Requirements to pass the subject

  • Pass all practical assignments
  • Pass the theoretical exam
  • Attend classes

The final grade is the result of the theoretical and practical parts. The subject cannot be passed with any part failed.

SECOND CHANCE

Theoretical part

To pass the theoretical part, students must pass an individual written exam (on the official date published by the institution) on the contents taught in the classroom and included in the program. The exam will be graded on a maximum of 10 points and represents 40% of the subject evaluation.

A minimum grade of 50% (5 points) is required to pass this part.

Practical part

On the official exam day, the student must submit in printed format any assignments that they have failed. Each practical assignment will be graded on a maximum of 10 points and represents 20% of the subject evaluation.

A minimum grade of 50% (5 points) is required for each of the assignments to pass this part.

The final grade is the result of the theoretical and practical parts. The subject cannot be passed with any part failed.


OVERALL EVALUATION

Students must inform the teacher of their resignation from the continuous evaluation system within the deadline established by the institution for this purpose, attaching the duly completed and signed document (by both the student and the teacher). Outside the deadline provided by the institution, students cannot opt for this evaluation system.

The global evaluation test will be carried out on the date and time scheduled by the institution in the official exam calendar. The student must pass each and every one of the planned evaluation tests detailed below, obtaining a minimum score of 5 points in each of them. Otherwise, they will not be evaluated, and the subject will be failed.

Given the length of the tests, students who choose the global evaluation must have 4 hours to complete them starting from the official start time of the subject's exam according to the official calendar.

Description of the tests:

Test 1. Theoretical exam. The theoretical exam planned for the subject will be carried out for both global and continuous evaluation. The exam will be evaluated with the same guidelines for all students. The exam is worth 40% of the total grade, and it is necessary to obtain a minimum score of 5 points to pass this part. A lower qualification will not be used as an average with the other tests.

Test 2. Practical assignments. The student must submit the three assignments proposed by the teacher. The set of assignments (3) is worth 30% of the total grade. A minimum score of 5 points must be obtained in each of the assignments to pass this part. A lower qualification will not be used as an average with the other tests. The assignments will be submitted on the date and time of the exam. The details of the contents of the assignments, methodologies, and evaluation criteria will be provided to the global evaluation students once the deadline for express resignation from continuous evaluation is over.

Test 3. Practical activity. After completing the exam, continuous evaluation students must accompany the teacher to the usual practice room where they must carry out practical activities similar to those carried out by continuous evaluation students, using the same resources and equipment used by them. The test will last a maximum of two hours from the start of the activity. The details of the tests as well as the evaluation criteria will be sent to the students no later than one month after the effective resignation from continuous evaluation. The selection of practical activities, as a whole, is worth 30% of the total grade, and it is necessary to obtain a minimum score of 5 points to pass this part. A lower qualification will not be used as an average with the other tests.

Summary of tests and percentage of valuation:

Test 1. Exam. Valuation of 40% of the total grade.

Test 2. Practical assignments. Valuation of 30% of the total grade.

Test 3. Practical activities. Valuation of 30% of the total grade.

Students must obtain a minimum score of 5 points in all tests.

Universidade de Vigo            | Reitoría | Campus Universitario | C.P. 36.310 Vigo (Pontevedra) | España | Tlf: +34 986 812 000