Guia docente 2020_21
Facultade de Ciencias Empresariais e Turismo
Grao en Administración e Dirección de Empresas
 Subjects
  Marketing Management II
Subject Guide
IDENTIFYING DATA 2020_21
Subject Marketing Management II Code O04G020V01502
Study programme
Grao en Administración e Dirección de Empresas
Descriptors Total Cr. Choose Year Quadmester
6 Mandatory 3rd 1st
Teaching language
Spanish
English
Prerequisites
Department
Coordinator
Rodríguez Campo, María Lorena
E-mail lorenarcampo@uvigo.es
Lecturers
Pita Castelo, Jose
Rodríguez Campo, María Lorena
Web
General description The subject Commercial Administration II has as aim continue with the development of the basic concepts of marketing seen in Commercial Administration I, in this case, focusing in the most operative part of marketing, in the decisions taking.
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