Guia docente 2014_15
Facultade de Ciencias Empresariais e Turismo
Grao en Administración e Dirección de Empresas
 Subjects
  Marketing management 2
Subject Guide
IDENTIFYING DATA 2014_15
Subject Marketing management 2 Code O04G020V01502
Study programme
Grao en Administración e Dirección de Empresas
Descriptors Total Cr. Choose Year Quadmester
6 Mandatory 3rd 1st
Teaching language
Spanish
Galician
English
Prerequisites
Department
Coordinator
Pita Castelo, Jose
 E-mail jpita@uvigo.es
Lecturers
Pita Castelo, Jose
Rodríguez Campo, María Lorena
Web
General description The subject Commercial Administration II has as aim continue with the development of the basic concepts of marketing seen in Commercial Administration I, in this case, focusing in the most operative part of marketing, in the decisions taking.
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