Educational guide 2023_24
Facultade de Comunicación
Máster Universitario en Dirección de Arte en Publicidad
 Subjects
  Fotografía publicitaria
   Assessment
  Description Qualification Training and Learning Results
Essay Project of photography I 40 A1
B1
B2
B4
B6
C6
C11
D1
D4
Essay Project of photography II 40 A1
B1
B2
B4
B6
C6
C11
D1
D4
Systematic observation Attendance and participation in class 20 A1
A2
B2
D1
 
Other comments on the Evaluation

CONTINUOUS ASSESSMENT

To pass the course, students must submit both assignments on the dates indicated by the teachers. Any assignments not submitted on the specified date without justified cause (as defined in the regulations on evaluation, grading, and quality of teaching approved by the faculty on April 18, 2023) will be considered failed, and the student must submit them in the second opportunity call.

Each practical assignment will be valued out of a maximum of 10 points and represents 40% of the course grade. It is necessary to obtain a minimum grade of 50% (5 points) on each assignment to pass this part. Once the provisional grades are published for each assignment, the teacher will set a date for revision, and the grade will be considered final once that date has passed.

Attendance is mandatory; students with unexcused absences will not be evaluated and will receive a failing grade for this portion, and will have to attend the second opportunity call. Attendance and participation in sessions represent 20% of the final grade.

Requirements to pass the course:

  • Passing all practical assignments
  • Attendance and participation in class

The final grade is the result of the practical assignments; the course cannot be passed with any failed parts.

SECOND OPPORTUNITY

On the official exam day, the student must submit any failed assignments. Each practical assignment will be valued out of a maximum of 10 points and represents 40% of the course grade. It is necessary to obtain a minimum grade of 50% (5 points) on each assignment to pass this part.

The final grade is the result of the practical assignments; the course cannot be passed with any failed parts.

GLOBAL EVALUATION

Students must inform the teacher of their renunciation of the continuous assessment system within the established deadline, attaching the signed and completed document (signed by both the student and the teacher) provided for this purpose. Outside the deadline set by the center, students cannot opt for this evaluation system.

The global evaluation test will be held on the date and time scheduled by the center in the official exam calendar.

The student must pass each and every one of the evaluation tests detailed below, obtaining a minimum score of 5 points in each one. Otherwise, the student will not be evaluated, and the course will be considered failed.

Given the length of the tests, students who opt for global evaluation will have four hours to complete the tests starting at the official start time of the exam for the course, according to the official calendar.

Description of the tests:

Test 1. Theoretical exam. The theoretical exam will be held, which is worth 40% of the overall grade, and a minimum grade of 5 points is required to pass this part. A lower grade will not be averaged with the other tests.

Test 2. Practical assignments. Students must submit both assignments proposed by the teachers. The set of assignments (2) is worth 30% of the overall grade, and a minimum grade of 5 points is required for each assignment to pass this part. A lower grade will not be averaged with the other tests. The assignments will be submitted on the exam date and time. The content details of the assignments, methodologies, and evaluation criteria will be provided to global evaluation students once the deadline for explicit renunciation of the continuous assessment has ended.

Test 3. Practical activity. After completing the exam, students must perform practical activities similar to those carried out by students in the continuous assessment system, using the same resources and equipment. The test will last a maximum of two hours from the start time. The details of the tests and evaluation criteria will be sent to students no later than one month after renouncing their continuous assessment. The selection of practical activities, as a whole, is worth 30% of the overall grade, and a minimum grade of 5 points is required to pass this part. A lower grade will not be averaged with the other tests.

Summary of the tests and percentage of valuation:

Test 1. Exam. Valued at 40% of the overall grade.
Test 2. Practical assignments. Valued at 30% of the overall grade.
Test 3. Practical activities. Valued at 30% of the overall grade.

Students must obtain a minimum grade of 5 points in all tests.

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