Guia docente 2026_27 Facultade de Comunicación

Contents

Topic	Sub-topic
1. The role of communication and the emergence of modern society.	. The historical juncture of the birth of modernity and the sociological perspective. . The media and the development of modern societies.
2. Actors and communication processes: social change, culture, and power.	. Theoretical paradigms for the interpretation of social change, culture, and power. . Globalization and its facets. . Agents, interactions, and power networks in the media sphere.
3. Evolution, order, conflict, and mass communication in sociological explanations of modernity.	. Theories and research in communication. . Digitalization and the revolution in the institutionally mediated communication system.
4. Synergies between globalization processes and communication technologies.	. Media paradigms, studies, and characteristics of public opinion. . Media communication, the public sphere, and culture.
5. Innovation, active audiences and identities in the society and contemporary culture.	. The digital age, media references, culture, and the construction of identities. . The culture of innovation in the new information economy.