Anderson, Christoffer et Alt., Mobile Media Applications – from concept to cash, Wiley.,
Berners – Lee, Tim, Weaving the web. The past, Present and Future or the World Wide Web, Orion Business Book,
Bentley, F and Barrett, E, Building Mobile Experiences, Mit Press. USA,
Chaleat, Philippe –Charnay, Daniel, HTML y la programación de servidores, Eyrolles. Ediciones gestión,
Monk, C, Designing Business” Multiple Media, Multiple disciplines., Adobe Press,
Klopfer,E and Haas, J, The More We Know NBC News, Educational Innovation, a, Mit Press. USA,
Kraut, R.E. and Resnick,P, Building Successful Online Communities Evidence-Based Social Design, Mit Press. USA,
McConnell, Steve, Software Project Survival Guide, Microsoft Press,
Murray, J, Inventing the Medium” Principles of Interaction Design as a Cultural Practice, Mit Press. USA,
Nielsen, Jacob, Designing web usability, New Riders Publishing,
Rheingold , H, “Net Smart. How to Thrive Online”, Mit Press. USA,
Postigo, H, The Digital Rights Movement The Role of Technology in Subverting Digital Copyright, Mit Press. USA,
Lovett, J., Social media metrics secrets, John Wiley & Sons,
Machado, Carolina & Davim, Paulo, MBA: Theory and Application of Business and Management Principles, Springer,
Reig Hernández, Dolores, Socionomía: ¿vas a perderte la revolución social?, Deusto,
Pedro Rojas y María Redondo, Cómo Preparar Un Plan De Social Media Marketing,
Rodríguez Fernández, Óscar, Curso de Community Manager, Anaya,
Luis Miguel González de la Garza, Redes sociales, instrumentos de participación democrática. Análisis de las tecnologías implicadas y nuevas tendencias, Editorial Dykinson, S.L,
Guy Kawasaki & Peg Fitzpatrick, El Arte Del Social Media, Anaya Multimedia,
Pedro Rojas y María Redondo, Cómo Preparar Un Plan De Social Media Marketing, Gestión 2000,
Alberto Dotras, Social Media. Herramientas Y Estrategias, Ra-Ma,
Eva Sanagustín, Marketing de contenidos, Anaya Multimedia,
|