Educational guide 2019_20
Facultade de CC. Sociais e da Comunicación
Grao en Publicidade e Relacións Públicas
 Subjects
  Public relations techniques
   Competencies
Code Description
CB4 That the students can transmit information, ideas, problems and solution to an audience specialized as much as no specialized.
CE12 Analytical-synthetic dexterity: ability and skill to establish the strategy, planification and own processes of the advertising communication and of the public relations.
CE14 Directive and collaborative dexterities: ability and skill to take on responsibility of the area of communication of an organization, facing the strategic management of their intangibles, the corporate social responsibility and the relations with different publics.
CE15 Ability to the economic and budgetary management within the scope of the advertising activity and of the public relations.
CT1 Interpretative competences of the communication: ability to recognize ethical implications in professional decisions.
CT3 Collaborative competences: ability of adaptation to the objectives and organizational values and of teamwork.
CT4 Managerial competences: ability to administer the time, with skill to the organization of tasks.
Universidade de Vigo            | Reitoría | Campus Universitario | C.P. 36.310 Vigo (Pontevedra) | Spain | Tlf: +34 986 812 000