Educational guide 2023_24 Facultade de Comunicación

Grado en Publicidad y Relaciones Públicas

Advertising photography theory and practice

Assessment

	Description	Qualification	Training and Learning Results
Lecturing	The test will consist of short questions related to the content seen in class. The questions dedicated to the assimilation of photographic practice (scale of diaphragms and speed) will have special relevance in the final mark. In the case of taking this test, its value will be 50 percent of the final grade.	40		B1	C9
Laboratory practice	In this practice, students will have to solve photographic questions related to focus, aperture and shutter speed. This practice is the first of the three mandatory practices that the student must present throughout the course. If the student chooses not to take the written test (final exam), these 3 practices will constitute 100% of the final grade. In the case of taking the final exam, each practical work will be worth 20% of the total subject and the exam grade will be worth 40%).	20		B1	C13	D2
Laboratory practice	In this practice, students will have to solve photographic questions related to resources to improve photographic composition. This practice is the second of the three mandatory practices that the student must present throughout the course. If the student chooses not to take the written test (final exam), these 3 practices will constitute 100% of the final grade. In the case of taking the final exam, each practical work will be worth 20% of the total subject and the exam grade will be worth 40%).	20		B1	C13	D2
Laboratory practice	In this practice, students will have to solve photographic questions related to photographic lighting. This practice is the third of the three mandatory practices that the student must present throughout the course. If the student chooses not to take the written test (final exam), these 3 practices will constitute 100% of the final grade. In the case of taking the final exam, each practical work will be worth 20% of the total subject and the exam grade will be worth 40%).	20		B1	C13	D2

Other comments on the Evaluation
For students who do not take the theoretical test, the evaluation of the practical workshops (practical work delivered) will be 100% of the grade. The fact of not submitting a practical work means a zero in that work, which will be averaged with the rest of the notes of the other works. For the following calls, it will also be necessary to submit practical work, taking as a reference the work commissioned in the academic year in which the exam is carried out.