Educational guide 2023_24
Facultade de Comunicación
Grado en Publicidad y Relaciones Públicas
 Subjects
  Company: Basics of marketing techniques
   Expected results from this subject
Expected results from this subject Training and Learning Results
Organize and apply the techniques of commercial management in companies. B2
C10
D4
Identify, analyze and develop the intangible assets of organizations. C14
Recognize and assess the ethical and CSR implications of marketing decisions D1
Creativity development, innovation and adaptation to change. D2
Understand objectives and organizational values. Plan and carry out work. A2
D3
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