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1.In order to pass the course with the continuous assessment system described above, it will be necessary to submit and present all assignments and exercises, obtaining a minimum passing grade (5) in each of them, and complying with the topics, deadlines and conditions established by the teaching team. In addition, attendance to classes will be mandatory. 2. In the event that the student wishes to choose the global evaluation system, he/she must present his/her waiver to the continuous assessment system within the period of time and following the procedure established by the School.
3. Description of the global evaluation system: On the official date scheduled by the School for the final exam, students must: - Take a theoretical exam, defined by the teaching team (60% of the grade). - Complete a practical exercise, defined by the teaching team (20% of the grade). - Submit a paper consisting of the analysis of a real campaign, defined by the teaching team (10% of the grade). - Deliver an assignment consisting of the design and development of a campaign, defined by the teaching team (10% of the grade). Obtaining the minimum passing grade (5) in each and every one of them.
4. The second-chance assessment process will be the same as that established for the global assessment system.
5. Information about the tests and papers, their format, length, deadlines and delivery methods will be explained inclass and through the Moovi platform. It is the student's responsibility to be aware of the information required to pass thecourse.
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