| Presentation |
The oral defense of supervised works and case studies: different formats of presenting ideas and projects will be worked on |
| Project based learning |
Associated with the two practical projects of the subject, the Problem-Based Learning (PBL) methodology is used through the proposal of a single project (creation and development of the launch of one or two audiovisual pieces from the sales dossier to the promotional communication campaign) that structures the subject and shapes the theoretical and practical contents. |
