Guia docente 2020_21 Facultad de CC. Sociales y de la Comunicación

Contents

Topic	Sub-topic
I. Thinking about Communication	1. Communication theory and Information theory
II. Defining Communication	1. Essential characteristics of communication 2. Relational perspective and symbolic perspective 3. Symbols in communication
III. Elements of Communication	1. Basic models for the study of Communication 2. Comparison of models and common elements 3. The communicative ecosystem
IV. The communicative actions	1. Perception as a necessary action for communication 2. Interpretation and expression
V. History of communication I	1. The School of Chicago 2. Mass Communication Research 3. Walter Lippmann
VI. History of communication II	1. Two-step flow 2. Diffusion of innovations 3. Agenda-setting 4. Spiral of silence
VII. History of communication III	1. Media and communication. 2. Media ecology
VIII. History of communication IV	The new communicative context