Local communication, image and reputation. Indicators and orientations from social networks.
- The interpretation of the image. Functions in *rrss
- The speeches and the groups of interest
- The reputation and the intangible in the public communication |
Seminar: Defence of practical cases of local communication for small organisations in social networks
Workshops-:
- local communication in social networks
- The social networks like extension of plans of *branding and advertising
- the communication expanded and the impowerment of the people from the evaluation of intangible. The reputation like value of corporate image |