II. Methodologies of Investigation in Communication |
1. Investigation and social reality 2. The investigation of means 3. Phases of the process 4. Use of statistical sources and databases of contents of means 5. Technicians of investigation applied to the communication |
IV. Elements of the Communication |
1. Systems and models 2. Basic models for the study of the Communication 3. Comparison of models and common elements 4. The communicative ecosystem |
I SAW. Perspectives of the Communication |
1. Perspective *funcionalista 2. Critical perspective 3. Interpretative perspective |
VIII. History of the communication II |
1. *Two-*step *flow 2. Diffusion of innovations 3. Diary-*setting 4. *Espiral Of the silence
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